![]() ![]() The website drops a cookie into the user’s browser under the same domain name. The data collected by these cookies is used mainly for calculating sessions, pageviews, bounce rate and other metrics.Īs an example of the first party cookie, when a user signs into an ecommerce website, the web browser will send a request in a process that provides the highest level of trust that the user is directly interacting with the main website. #1 First-Party Cookies – These cookies are issued by the website being visited, and only the website which issued the first-party cookies can read them. Note: You cannot determine the exact number of users who have cookies enabled/disabled. Users have all the rights to opt-in or opt-out of the cookies, and they also have the capability to opt-out of specific cookies as well (For example, opting out of marketing cookies). With the EU cookie policy in place, every website owner must now seek the user’s consent before dropping any cookies in their browser. When the users visit the website again after a few days, the website will know that it was the same user. For example, if a user visits a website, that website’s cookie is dropped on the user’s browser. ![]() As mentioned above, they have many uses, but the most important ones are session management, user personalization, and tracking.Ĭookies are not programs they do not perform any function. Collect Google Analytics data and other tracking data.Ĭookies are stored on a user’s hard disk and can be enabled or disabled via web browser settings.Ĭookies are nothing but a piece of code saved by the websites onto the user’s web browsers when a session is initiated.Serve personalize ads to users and make advertising more effective via re-marketing.Maintain certain websites’ functionality.Protect users’ data from unauthorized access.Store information about user preferences, user location, and other details.If you really want to understand how Google Analytics: collects data, defines users, defines sessions, defines metrics and/or if you want to implement cross-domain tracking, cross-device tracking or any other specialized tracking in GA, then you need to develop a good great understanding of cookies. Google Analytics Content Experiment Cookie (_utmx).Cookie Usage by ga.js (Classic Google Analytics).analytics.js Cookies (Cookies used by Universal Analytics).Cookies With and Without Expiration Date. ![]()
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |